FMCG innovation studio.

Validate, design, collaborate and launch winning FMCG products faster, with AI-driven insight and decision support.

From idea to launch.
All in one platform.

Platform

One place for all your innovations

Insight

Predict what wins

Smart scoring and insight aggregation show you where to build — and where to stop.

Compare

Spot the outlier

Instantly compare products, variations, and concepts side-by-side across key success metrics.

Data

In one place

Bring in trends, survey results, competitor data, and your product portfolio—all connected, secure, and searchable.

Feedback

Internal alignment

Collect structured feedback and reasoning from your team to guide what moves forward in the innovation process.

Launch

Track what matters

Track readiness, retailer alignment, and risk signals across all upcoming launches in one view.

Strategy

Build smarter with an insight-driven flow

Trend signal

Anticipate demand

Uncover the strongest signals from consumer behavior, retailers, and competitors — before anyone else moves.

Integrations

Connect your data instantly

Plug in your existing data sources — POS, survey platforms, market reports, excel, PDF, ERP, anything.

Confidence

Know before you build

See what to fund, what to shelf, and what to test — before production begins.

Review

Structured scoring

From concept to launch — track internal feedback, business case strength, and innovation potential in real time.